Compliance Radar · Privacy and consent
Regulators target Global Privacy Control failures as Healthline and Tractor Supply pay record fines
Ignoring Global Privacy Control cost Healthline and Tractor Supply a combined $2.9 million.
- Status
- Healthline ($1.55 million) and Tractor Supply ($1.35 million) final; sweep ongoing
- Takes effect
- On entry
- Announced
- Jul 1, 2025 (Healthline); Sep 9, 2025 (sweep); Sep 30, 2025 (Tractor Supply)
- Type
- enforcement
What changed
Healthline kept sharing data after GPC opt-outs and sent health-related article titles to ad partners; Tractor Supply ignored signals. On September 9, 2025 the three states launched a joint GPC sweep.
Who it affects
Sites under California, Colorado or Connecticut privacy law whose ad tags sell or share data.
What to do
- Test with GPC on and confirm ad tags stop.
- Make each banner control disable the cookies it names.
- Keep health-related page titles away from ad platforms.
What ComplyMo already handles
Page audits and daily re-checks: Growth and up. Everything else: every plan, from $19 a month.
Sources
- California AG: Healthline $1.55 million CCPA settlement (opens in a new tab)
- CalPrivacy: Tractor Supply to pay $1.35 million (opens in a new tab)
- CalPrivacy: joint GPC sweep (opens in a new tab)
- Connecticut AG: joint GPC sweep (opens in a new tab)
Summary of public sources, not legal advice.