Compliance Radar · Privacy and consent
California privacy agency's first CCPA fines hit Honda and Todd Snyder over opt-out friction
CalPrivacy fined Honda and Todd Snyder over opt-out friction and a broken cookie tool.
- Status
- Final: $632,500 (Honda), $345,178 (Todd Snyder)
- Takes effect
- On adoption of each order
- Announced
- Mar 12, 2025 (Honda); May 6, 2025 (Todd Snyder)
- Type
- enforcement
What changed
Honda demanded extra identity data to opt out and ran a cookie tool with unequal choices. Todd Snyder's broken portal left opt-outs unprocessed for 40 days. A consent vendor doesn't shift responsibility.
Who it affects
CCPA businesses: revenue over $26,625,000 (from January 1, 2025), or buying, selling or sharing data of 100,000+ consumers.
What to do
- Make 'Reject all' as easy as 'Accept all'.
- Never require identity checks to opt out.
- Test that opt-outs stop third-party tags.
What ComplyMo already handles
Page audits and daily re-checks: Growth and up. Everything else: every plan, from $19 a month.
Sources
- CalPrivacy: Honda settles over privacy violations (opens in a new tab)
- CalPrivacy: Todd Snyder ordered to pay fine (opens in a new tab)
Summary of public sources, not legal advice.