Trust Index · Shopping
Amazon gets a C. Here's what loads before you agree
Checked October 25, 2026 in a US browser, with no choice made on any banner.
Grade C
amazon.com
77/100
- Online since 1994, 31 years
- No consent banner seen
Consent and tracking100
Security96
Accessibility28
Transparency100
What cost it points
- high
Screen readers can't describe these images.
- high
Form fields have no labels.
- high
Buttons don't say what they do.
- medium
Links don't say where they go.
- low
Headings don't outline the page.
- low
Embedded frames have no names.
- low
Keyboard users can't skip the menu.
- low
Full page addresses can leak to third parties.
What loaded before you chose
Third-party trackers that fired before any choice, across 2 visits.
- Ad trackers
- None
- Analytics
- None
- Cookies before a choice
- 0
- Session recording
- None
- Consent banner
- None
- Opt-out link
- Yes
The fine print
- Terms and privacy policy
- Couldn't read them
- Accessibility statement
- Yes
Security
- HTTPS
- Yes
- HSTS
- Yes
- Content-Security-Policy
- Yes
- Framing blocked
- Yes
- Secret keys in code
- None
- security.txt
- Yes
Not an audit or legal advice. Run amazon.com? Tell us what changed. How we grade
Shopping
Get your own site to an A
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